NPP National Communications Director hopeful, Gordon Asare-Bediako has told NPP youth that the party’s return to power in 2028 will depend on deliberate renewal of its generational pillar, not anger or slogans.
Addressing TESCON members at the University of Education, Winneba under the theme “Reviving Our Generational Pillar for a Stronger Comeback”, Asare-Bediako said defeat in 2024 must become a “classroom for renewal” rather than a “cemetery of hope”.
He explained that the theme speaks to the very soul of party renewal. A generational pillar, he said, is the living chain of values, sacrifice, loyalty, knowledge, courage and service that connects yesterday’s builders to today’s actors and tomorrow’s leaders.
For the NPP, that pillar has always included grassroots organisers, polling station activists, constituency workers, youth networks, TESCON members, communicators, professionals, and ordinary citizens who defend the tradition through difficult political seasons.
On the lessons of 2024, he stated that every serious political tradition must learn from defeat without being imprisoned by it. “The stronger comeback we seek will not come from anger, blame or slogans. It will come from honest reflection, disciplined organisation, renewed grassroots confidence and a deliberate investment in the next generation,” he said.
He outlined four priorities for renewal. First, reviving political education by transforming TESCON into a school of ideas and public service so young people understand the philosophy behind the NPP’s belief in freedom, enterprise, development, democracy and accountable governance.
Second, he said grassroots communication must be revived. “In modern politics, communication is not an accessory to leadership; it is central to trust. The message must be clear, credible, timely and rooted in the lived experiences of the people. We must communicate before others define us,” he urged.
Third, he called for revived youth confidence, insisting that young people must not feel like spectators in their own party. “They must be mentored, trusted, corrected, empowered and given meaningful space to serve. The future communicator, organiser, MP, minister, strategist and national leader of this party may be seated in this hall today,” he said.
Fourth, he stressed unity of purpose, warning that no comeback is possible where internal energy is wasted on internal destruction. “Competition is natural in democracy, but after competition must come consolidation. Our tradition is strongest when loyalty to the collective future rises above loyalty to factions,” he noted.
He ended by saluting young communicators on social media and warning that “President Mahama and his acolytes have unleashed the axis of evil on us under the guise of misinformation, disinformation, false publication among others. But don’t give up. Don’t cave in. The party is solidly behind you in this period of persecution. Remember the elephant never forgets.” He concluded: “The story of the NPP did not end in 2024. A stronger chapter can still be written. The comeback begins with us. The Elephant shall rise again.”
